Saturday, June 27, 2009

Small NGOs Can Tele-face

I am writing this from the sidelines of 9th International Workshop for Resource Mobilisation, organised by UK based Resource Alliance at Bangalore.

I have already received my most plesant surprise and learning of the workshop, although we just finished the day 1.

I was making this presentation on " Rasing resources on limited budget using Telephone, Face to Face and Tele-facing". In midst of all one gentleman from an NGO Samarthanam Trust for the Disabled remarked that they were also using something like Tele-facing.

I was overjoyed to hear that. Finally we had a not so big charity raising money through Tele-facing in India. The gentleman who is visually challenged and has been an International level player for India in cricket, went on to mention how they raise 1 million rupees every month through the technique. This makes it around 12 million rupees ($ 250,000)in a year, a neat sum for a small NGO in India and possibly anywhere in the world.

I am so thrilled. The organisations website is

So what is stopping you to go out and test the same?

Monday, June 1, 2009

The spread of Tele-facing

Tele-facing is finding its feet quiet well in the Indian fundraising market. Already UNICEF, CRY, Plan and Oxfam are using the technique to recruit huge number of donors.

The other day, I was pleasantly surprised when a facer from Oxfam visited my office to collect my Pledge Form and extolled about virtues of Tele-facing.He even made a pitch that my organisation also use the same.

On May 30th at a Fundraising Masterclass organised by South Asian Fundraising Group in New Delhi, Naresh Kakkar, Head of Syrex Infoservices, the agency that does Tele-facing for several non-profits in India, presented on how the tool could recruit and retain donors. And monthly pledge donors at that.

Click through the slides below to know more about Tele-facing